Credit: GRI InstituteKey Strategies from Europe’s Leading Women in Real Estate
How Europe's top industry decision-makers are tackling repricing, risk, and opportunity in a market defined by a "new normal"
September 11, 2025Real Estate
Written by Jorge Aguinaga
In a market increasingly defined by constant change, the GRI Global Gathering, hosted by the GRI Women Leading Real Estate Advisory Board & Committee, brought together senior female real estate leaders from across the globe. In a uniquely supportive and collaborative environment, they addressed the critical investment and finance topics shaping the industry.
Our full report from the event captures the essence of these powerful, peer-driven discussions, offering a definitive playbook for navigating the complexities of today's European real estate market.
A key theme was the establishment of a new baseline return hurdle of at least 10% for the asset class to remain competitive, a focus on hard numbers that is reshaping sector strategy.
Furthermore, the day also featured a vital discussion on maternity leave, policy transparency, and the practical strategies needed to improve the return-to-work experience, framing supportive policies not just as a cultural benefit but as a crucial tool for retaining senior talent.
Dive into the full Summit Spotlight: Women Leading Real Estate to access the high-level insights shared across all nine panels, equipping yourself with the peer-led strategies and data-driven analysis shaping the future of European real estate.
Access below the Summit Spotlight below:

In a market increasingly defined by constant change, the GRI Global Gathering, hosted by the GRI Women Leading Real Estate Advisory Board & Committee, brought together senior female real estate leaders from across the globe. In a uniquely supportive and collaborative environment, they addressed the critical investment and finance topics shaping the industry.
Our full report from the event captures the essence of these powerful, peer-driven discussions, offering a definitive playbook for navigating the complexities of today's European real estate market.
New Market Realities
With constant uncertainty now accepted as the "new normal," the investment playbook is being rewritten. Conversations delved into the fundamental shift away from traditional core capital towards opportunistic and value-add strategies, which are dominating a repriced landscape.A key theme was the establishment of a new baseline return hurdle of at least 10% for the asset class to remain competitive, a focus on hard numbers that is reshaping sector strategy.
Sector-Specific Insights
European real estate leaders also noted the significant "flight to quality" that has created a bifurcated market, where prime assets thrive while secondary stock struggles and shared detailed insights on the comeback of the office sector, driven by the demand for high-quality, experiential spaces, and a thorough examination of the residential paradox: a market benefiting from chronic undersupply but facing the major challenge of increasing rent control regulations.
Discussions revealed a strong consensus that opportunistic capital is transforming the market, aiming to "unstick" it from a period of inertia. (GRI Institute)
Human Capital
Going beyond market trends, the discussions also provided invaluable insights into the human side of the business, with conversations on the requirements of modern leadership, defining it not by charisma alone but by authenticity, empathy, and the ability to build trust.Furthermore, the day also featured a vital discussion on maternity leave, policy transparency, and the practical strategies needed to improve the return-to-work experience, framing supportive policies not just as a cultural benefit but as a crucial tool for retaining senior talent.
Dive into the full Summit Spotlight: Women Leading Real Estate to access the high-level insights shared across all nine panels, equipping yourself with the peer-led strategies and data-driven analysis shaping the future of European real estate.
Access below the Summit Spotlight below:
