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Alegre",false,"https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F1859x559_px_[8]_2022_7_06_12_39_09_1657121949.jpg","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F600x600_px_[8]_2022_7_06_12_39_09_1657121949.jpg","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002FWhatsApp_Image_2022_07_06_at_12.34.48_2022_7_06_12_39_09_1657121949.jpeg","2022-07-06T00:00:00.000Z","Credit: diego grandi\u002FEnvato","#FFFFFF","Capital gaúcha vive processo de descentralização da oferta no segmento\r\n","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F500x500_px_[8]_2022_7_06_12_40_37_1657122037.jpg",1191,"2022-07-06T12:39:09.000Z","2024-05-28T05:59:54.000Z",[1464],{"id":1465,"newsId":1447,"languageId":25,"title":1450,"subtitle":1466,"content":1467,"summary":8,"takeaways":8,"seoTagConversionId":8,"seoTag":8,"seoTitle":8,"seoKeywords":8,"seoDescription":8,"seoAbstract":8,"seoImage":8,"createdAt":1468,"updatedAt":1469,"language":1470},1979,"Capital gaúcha vive processo de descentralização da oferta no segmento","As principais empresas atuantes no mercado habitacional do Rio Grande do Sul se reuniram no fórum promovido pelo \u003Cstrong>\u003Cspan class=\"company-profile-link\" data-id=\"1\">\u003Cspan class=\"company-profile-link\" data-id=\"13404\">GRI Club\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fstrong>, no último dia 23, em parceria com o \u003Cstrong>Sinduscon\u002FRS\u003C\u002Fstrong>, representado pelo presidente, Cláudio Teitelbaum, para debater os vetores da expansão de loteamentos e projetos verticais no estado. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nA reunião contou com uma apresentação realizada pelo sócio da \u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Fcompany-profile\u002Freal-estate\u002Fbrain_361\" target=\"_blank\">Brain Inteligência Estratégica\u003C\u002Fa>, \u003Cspan class=\"data-profile-link\" data-id=\"2642\">Guilherme Werner\u003C\u002Fspan>, levando dados do mercado imobiliário local. No acumulado em 12 meses, foram lançados 4,8 mil apartamentos em Porto Alegre, uma queda de 27% frente ao período anterior, mas as vendas continuaram crescendo, totalizando 6,4 mil unidades. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n“Diferente de outras cidades que já acomodaram o delta entre lançamentos e vendas, Porto Alegre ainda passa por um processo de enxugamento do estoque”, explica Werner. Com base na média de vendas atual, a oferta final disponível na capital gaúcha seria escoada em 12,8 meses, o segundo menor patamar desde o início da pandemia. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n\u003Cstrong>\u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Flanding\u002Freal-estate\u002Fnewsletter-re-brazil_3700.html?load_lang=pt-br\" target=\"_blank\">Cadastre-se na newsletter de mercado imobiliário do \u003Cspan class=\"company-profile-link\" data-id=\"1\">\u003Cspan class=\"company-profile-link\" data-id=\"13404\">GRI Club\u003C\u002Fspan>\u003C\u002Fspan> e receba 1x por semana as principais notícias do setor no Brasil\u003C\u002Fa>\u003C\u002Fstrong>\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nO preço médio do metro quadrado em novos apartamentos subiu 4% entre o último trimestre de 2021 e o primeiro trimestre de 2022, para uma média de R$ 11,4 mil. “É o maior preço médio dentre as capitais do sul, e considerando todas as cidades da região, só perde para Balneário Camboriú”, diz o sócio da Brain.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nEm um contexto de aumento no custo da construção e perda de renda dos consumidores, incorporadoras como \u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Fcompany-profile\u002Freal-estate\u002Fcyrela-brazil-realty-sao-paulo_1881\" target=\"_blank\">Cyrela\u003C\u002Fa>, \u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Fcompany-profile\u002Freal-estate\u002Fecl-participacoes_5777\" target=\"_blank\">ECL Participações\u003C\u002Fa>, \u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Fcompany-profile\u002Freal-estate\u002Fivo-rizzo-construtora-e-incorporadora_1859\" target=\"_blank\">Ivo Rizzo\u003C\u002Fa>, \u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Fcompany-profile\u002Freal-estate\u002Fmelnick-even_8768\" target=\"_blank\">\u003Cspan class=\"company-profile-link\" data-id=\"8768\">Melnick Even\u003C\u002Fspan>\u003C\u002Fa> e \u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Fcompany-profile\u002Freal-estate\u002Fmultiplan-gestao-de-shoppings_1419\" target=\"_blank\">Multiplan\u003C\u002Fa> têm voltado seus esforços para o desenvolvimento de projetos de alto padrão, conforme apontaram os executivos presentes no fórum. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nVale ressaltar que Porto Alegre é a capital mais verticalizada do país: 44% dos imóveis residenciais são apartamentos. “Naturalmente, isso gera uma pressão sobre os preços, pois há uma escassez de terrenos. Outro fator é o baixo potencial construtivo permitido na cidade”, completa Werner. Do início de 2021 para cá, a valorização se aproxima dos 15%. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nNo primeiro trimestre, o ticket médio foi de R$ 776 mil, alta de 3,5% frente ao final do ano passado. “Nós atuamos em todos os segmentos de renda, mas no momento só estamos fazendo alto padrão, porque para nós a conta do econômico não fecha mais”, disse o CEO de uma grande incorporadora com projetos na cidade. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n\u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Flanding\u002Freal-estate\u002Fo-maior-clube-de-relacionamento-e-negocios-em-real-estate_3676.html\" target=\"_blank\">\u003Cimg alt=\"Membership PT\" src=\"https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Ffiles\u002FBanner_Membership_banner_2022_6_15_19_31_58_1655321518.jpg\" style=\"border-radius:10px; width:100%\" \u002F>\u003C\u002Fa>\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nO apetite pela alta renda tem resultado em um espraiamento da oferta na capital, que antes estava concentrada nos bairros Moinhos de Vento e Bela Vista. “Vemos esse movimento por parte dos players. Parque Germânia, Camino, o próprio Cais Mauá, são regiões que começam a ter produtos”, diz Werner. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nEm relação aos loteamentos, há um protagonismo maior dos condomínios fechados na região metropolitana, em cidades como Gravataí, Nova Santa Rita, Viamão e Cachoeirinha, com um preço médio de R$ 1.023 por metro quadrado. \r\n\u003Ch3>Conheça mais sobre o \u003Cspan class=\"company-profile-link\" data-id=\"1\">\u003Cspan class=\"company-profile-link\" data-id=\"13404\">GRI Club\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fh3>\r\n\r\n\u003Cdiv style=\"text-align:center\"> \u003Ciframe allowfullscreen=\"\" frameborder=\"0\" height=\"360\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FANS9RHnvw9E\" width=\"640\">\u003C\u002Fiframe>\u003C\u002Fdiv>\r\n\r\n\u003Cdiv>\u003Cbr \u002F>\r\n\u003Cspan style=\"color:#666666\">Por \u003Cstrong>Henrique Cisman\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fdiv>\r\n","2022-07-06T12:41:00.000Z","2022-07-06T12:53:10.000Z",{"code":18},{"id":25,"color":27,"translations":1472},[1473,1475,1477],{"title":26,"slug":30,"language":1474},{"code":13},{"title":37,"slug":38,"language":1476},{"code":18},{"title":33,"slug":34,"language":1478},{"code":23},[1480],{"id":47,"label":1297,"translations":1481},[1482,1484,1486],{"label":1297,"slug":1308,"language":1483},{"code":13},{"label":1311,"slug":1312,"language":1485},{"code":18},{"label":1315,"slug":1316,"language":1487},{"code":23},[1489],{"name":171,"enName":171,"ptName":171,"iso2":1490},"BR",[],{"pt-BR":1493},"\u002Fmercado-imobiliario\u002Fincorporadoras-apostam-no-alto-padrao-em-porto-alegre_1824",[1495,1496,1497,1498,1499,1500],"Infra Brazil","Infra Latam","Real Estate Brazil","Real Estate Europe","Real Estate India","Real Estate Latam"]