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icônico",false,"https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F_0_Padrao_HUB1859x559_px_[3]_2022_5_20_10_29_33_1653053373.jpg","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F_0_Padrao_HUB600x600_px_[3]_2022_5_20_10_28_52_1653053332.jpg","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F_0_Padrao_HUB1080x1920_px_[3]_2022_5_20_10_29_33_1653053373.jpg","2022-05-20T00:00:00.000Z","Credit: 2Barcos Filmes","#FFFFFF","SIG e Casai fecham parceria para novo projeto em Ipanema","Apartamentos serão entregues até junho de 2025, com VGV de R$ 500 MM\r\n","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F_0_Padrao_HUB500x500_px_[3]_2022_5_20_10_30_16_1653053416.jpg",1141,"2022-05-20T10:28:52.000Z","2024-05-28T06:13:01.000Z",[1465],{"id":1466,"newsId":1447,"languageId":25,"title":1450,"subtitle":1467,"content":1468,"summary":8,"takeaways":8,"seoTagConversionId":8,"seoTag":8,"seoTitle":8,"seoKeywords":8,"seoDescription":8,"seoAbstract":8,"seoImage":8,"createdAt":1469,"updatedAt":1470,"language":1471},1941,"Apartamentos serão entregues até junho de 2025","Desativado desde 2019, o Hotel Everest - inaugurado em 1975 - será convertido em um prédio residencial com 190 apartamentos, em um VGV de R$ 500 milhões. O ativo foi comprado pela gestora \u003Cspan class=\"company-profile-link\" data-id=\"3189\">Prisma Capital\u003C\u002Fspan>, que terá como sócia no negócio a SIG Engenharia, responsável por realizar o retrofit. A previsão é que o IPA 360º seja entregue no primeiro semestre de 2025. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nAs unidades - que variam de 40 a 85 metros quadrados, além de gardens de 50 a 110 metros quadrados - têm como público-alvo investidores imobiliários. A operação dos ativos será realizada pela Casai, startup mexicana que tem boa presença no Brasil, em cidades como São Paulo, Florianópolis e na própria capital fluminense. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n“O Rio de Janeiro tem grande vocação turística, mas devido a restrições legislativas, não se pode construir apartamentos com menos de 60 metros quadrados na zona sul. Como essa demanda existe, decidimos nos concentrar em hotéis que guardam o gabarito antigo, pois a prefeitura permite essa conversão”, afirma o sócio-fundador da SIG, Schalom Grimberg. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n\u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Flanding\u002Freal-estate\u002Fnewsletter-re-brazil_3700.html?load_lang=pt-br\" target=\"_blank\">\u003Cstrong>Cadastre-se na newsletter de mercado imobiliário do \u003Cspan class=\"company-profile-link\" data-id=\"1\">GRI Club\u003C\u002Fspan> e receba 1x por semana as principais notícias do setor no Brasil\u003C\u002Fstrong>\u003C\u002Fa>\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n\u003Cimg alt=\"\" src=\"https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Ffiles\u002FSIG[13]_2022_5_20_13_36_36_1653053796.jpg\" style=\"height:400px; width:100%\" \u002F>\u003Cbr \u002F>\r\n\u003Cspan style=\"font-size:12px\">Vista da sala de um dos apartamentos do IPA 360º. Crédito: 2Barcos Filmes\u003C\u002Fspan>\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nNo lado operacional, a Casai facilita a vida do investidor ao realizar todas as etapas do processo, da arquitetura e decoração do apartamento à locação para terceiros. “Nós não apenas eliminamos a dor de cabeça do proprietário, como também reduzimos os custos de obra, já que temos um time próprio”, diz o CGO (\u003Cem>chief growth officer\u003C\u002Fem>) da Casai, \u003Cspan class=\"data-profile-link\" data-id=\"4696\">Daniel Hermann\u003C\u002Fspan>.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nFocada na operação de curto prazo, embora também faça locações mais longas, a startup projeta que a rentabilidade para os investidores seja de 30% a 70% maior na comparação com o aluguel tradicional (de longo prazo). “Em um prédio tão icônico como esse, que vai receber um retrofit tão bacana, imaginamos que o retorno seja de 50% a 70% maior”, avalia o executivo. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nNos 600 apartamentos em operação no Brasil, a taxa de vacância da Casai está na casa de um dígito, em torno de 7%. Com as 190 unidades do IPA 360º, a empresa chegará a mil unidades sob gestão no país - há outros duzentos apartamentos em obras -, sem contar novas parcerias que devem ser fechadas até a entrega do novo prédio em Ipanema. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n“Temos outras negociações caminhando em Florianópolis, na cidade de São Paulo e, pela primeira vez, no Nordeste, em um projeto bem grande”, diz Hermann. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n\u003Ca href=\"https:\u002F\u002Fwww.griinstitute.org\u002Flanding\u002Freal-estate\u002Fo-maior-clube-de-relacionamento-e-negocios-em-real-estate_3676.html\" target=\"_blank\">\u003Cstrong>Ainda não é membro? Aplique para a membership cortesia e conheça as vantagens de integrar o grupo global mais seleto de executivos do mercado imobiliário\u003C\u002Fstrong>\u003C\u002Fa>\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nA construção do IPA 360º voltará a dar vida a um edifício histórico da cidade, que assim como tantos outros hotéis cariocas, tornou-se financeiramente inviável. “O Rio sofreu uma série de contingências que levaram ao cenário atual. Com a Copa do Mundo e os Jogos Olímpicos, a capacidade hoteleira quase dobrou de tamanho, mas essa rede foi super dimensionada”, avalia Grimberg.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n“Ao invés de ganhar, a cidade viu um sem número de hotéis completamente abandonados, que viraram escombros. Também há um papel importante dos aplicativos de locação, que hoje em dia é algo comum”, completa o executivo. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n\u003Cimg alt=\"\" src=\"https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Ffiles\u002FSIG[10]_2022_5_20_13_38_34_1653053914.jpg\" style=\"height:400px; width:100%\" \u002F>\u003Cbr \u002F>\r\n\u003Cspan style=\"font-size:12px\">Áreas comuns também têm vista privilegiada. Crédito: 2Barcos Filmes\u003C\u002Fspan>\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nUm dos destaques do novo empreendimento é a vista proporcionada aos moradores: Lagoa Rodrigo de Freitas, Pedra do Arpoador, Pão de Açúcar, Cristo Redentor, Pedra da Gávea e Morro Dois Irmãos estão entre os “alvos” - por isso o nome 360º. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nNos 1.500 metros quadrados onde eram os centros de convenções do Hotel Everest, a SIG Engenharia vai construir uma série de amenidades, como mini mercado 100% automatizado, lavanderia, salas de trabalho e cabines individuais, lounge para recepção de visitantes, salão de jogos, bar e área gourmet. Haverá, ainda, uma academia no 24º (e último) andar. \u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\n\u003Cstrong>Conheça mais sobre o \u003Cspan class=\"company-profile-link\" data-id=\"1\">GRI Club\u003C\u002Fspan>!\u003C\u002Fstrong>\u003Cbr \u002F>\r\n \r\n\u003Cdiv style=\"text-align:center\">\u003Ciframe allowfullscreen=\"\" frameborder=\"0\" height=\"360\" src=\"https:\u002F\u002Fwww.youtube.com\u002Fembed\u002FANS9RHnvw9E\" width=\"640\">\u003C\u002Fiframe>\u003Cbr \u002F>\r\n \u003C\u002Fdiv>\r\n\r\n\u003Cdiv>\u003Cspan style=\"color:#555555\">Por \u003Cstrong>Henrique Cisman\u003C\u002Fstrong>\u003C\u002Fspan>\u003C\u002Fdiv>\r\n","2022-05-20T10:30:33.000Z","2022-05-20T10:41:41.000Z",{"code":18},{"id":25,"color":27,"translations":1473},[1474,1476,1478],{"title":26,"slug":30,"language":1475},{"code":13},{"title":37,"slug":38,"language":1477},{"code":18},{"title":33,"slug":34,"language":1479},{"code":23},[1481,1489],{"id":47,"label":1297,"translations":1482},[1483,1485,1487],{"label":1297,"slug":1308,"language":1484},{"code":13},{"label":1311,"slug":1312,"language":1486},{"code":18},{"label":1315,"slug":1316,"language":1488},{"code":23},{"id":85,"label":1187,"translations":1490},[1491,1493,1495],{"label":1187,"slug":1198,"language":1492},{"code":13},{"label":1201,"slug":1202,"language":1494},{"code":18},{"label":1205,"slug":1206,"language":1496},{"code":23},[1498],{"name":171,"enName":171,"ptName":171,"iso2":1499},"BR",[],{"pt-BR":1502},"\u002Fmercado-imobiliario\u002Fhotel-everest-em-ipanema-dara-lugar-a-residencial-iconico_1785",[1504,1505,1506,1507,1508,1509],"Infra Brazil","Infra Latam","Real Estate Brazil","Real Estate Europe","Real Estate India","Real Estate Latam"]