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Nearshoring",false,"https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F[Radar_de_Mercado]_Latam_Freepik_SLIDER_[1]_2026_3_23_17_13_53_1774296833.webp","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F[Radar_de_Mercado]_Latam_Freepik_COVER_[1]_2026_3_23_17_13_53_1774296833.webp","2026-03-23T00:00:00.000Z","Freepik","#555555","2026-03-30T00:00:00.000Z",276,"2026-03-23T17:03:08.000Z","2026-03-23T17:13:58.000Z",[1462],{"id":1463,"newsId":1447,"languageId":5,"title":1464,"subtitle":1465,"content":1466,"summary":978,"takeaways":1467,"seoTagConversionId":8,"seoTag":8,"seoTitle":1450,"seoKeywords":1468,"seoDescription":1469,"seoAbstract":8,"seoImage":1470,"createdAt":1471,"updatedAt":1472,"language":1473},4011,"Radar de mercado: El auge de las Fibras y el sector inmobiliario industrial en México","Estrategias corporativas y tendencias logísticas ante el fenómeno del nearshoring y la volatilidad financiera regional","El sector de Fideicomisos de Inversión en Bienes Raíces (Fibras) en México se encuentra en uno de sus episodios corporativos más intensos de los últimos años.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nLa disputa por los activos de Fibra Macquarie ha colocado a tres de los vehículos más relevantes del mercado - Fibra Prologis, \u003Cspan class=\"company-profile-link\" data-id=\"17930\">Fibra Next\u003C\u002Fspan> y Fibra Mty - en una competencia directa que refleja la creciente valorización del portafolio industrial mexicano.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nEl fenómeno del nearshoring continúa actuando como catalizador estructural de este sector, particularmente en el norte del país, donde los niveles de actividad han alcanzado cifras sin precedentes.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nLa puesta en marcha de 20 parques industriales vinculados al denominado Plan México representa una señal inequívoca de que los desarrolladores apuestan por una demanda sostenida de espacios logísticos y manufactureros.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nLas Fibras en su conjunto suman ya 900,000 millones de pesos mexicanos en activos, consolidando uno de sus mejores años, según datos reportados por medios especializados del sector financiero mexicano. \r\n\u003Ch2>Mercado financiero\u003C\u002Fh2>\r\nFibra Mty protagonizó una de las colocaciones más destacadas del periodo al captar cerca de 490 millones de dólares en una nueva emisión de capital, con una demanda que superó en 2.1 veces el monto base ofrecido.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nEsta sobredemanda constituye un indicador relevante del apetito inversor por activos inmobiliarios mexicanos en un entorno de certidumbre regulatoria y dinamismo económico.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nEn paralelo, la banca mexicana anunció, en coordinación con la presidenta Claudia Sheinbaum, la meta de elevar el crédito al 45% del PIB hacia 2030. De materializarse, este objetivo transformaría sustancialmente el acceso al financiamiento para proyectos inmobiliarios y de infraestructura, un sector donde la inversión se proyecta alcanzar el 4.4% del PIB mediante esquemas de financiamiento mixto.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nEl panorama no está exento de presiones externas. En Estados Unidos, las tasas hipotecarias ascendieron a 6.53%, su nivel más alto en seis meses, un factor que incide directamente en la asequibilidad de la vivienda y que podría tener efectos colaterales sobre los flujos de capital hacia mercados latinoamericanos.\r\n\u003Ch2>Centroamérica\u003C\u002Fh2>\r\nEl istmo centroamericano presenta un cuadro de contrastes. Mientras la economía de El Salvador registró un crecimiento cercano al 4% durante 2025, Nicaragua experimentó una contracción del 4% en la captación de inversión extranjera directa durante el mismo periodo.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nEsta divergencia subraya las diferencias estructurales que persisten dentro de una región que, vista desde fuera, suele tratarse como un bloque homogéneo.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nUn desarrollo de particular relevancia estratégica es el fortalecimiento de los lazos comerciales y de inversión entre la Unión Europea y Centroamérica, que han entrado en una nueva etapa de cooperación económica.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nPara los actores del sector inmobiliario y de infraestructura, esta profundización de relaciones podría traducirse en nuevos flujos de capital europeo hacia proyectos de desarrollo urbano, logística y energía.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nLa crisis en Medio Oriente añade una capa adicional de complejidad al elevar los precios del petróleo y las gasolinas en la subregión, incrementando los costos de construcción y operación en un momento donde la competitividad resulta determinante para atraer inversión.\r\n\u003Ch2>Región andina\u003C\u002Fh2>\r\nColombia y Perú aportan señales de dinamismo en segmentos específicos del mercado inmobiliario:\r\n\r\n\u003Cul>\r\n\t\u003Cli>En Colombia, el mercado de short-term rentals ha alcanzado una tarifa media de 255,000 pesos colombianos por noche, dato que refleja la consolidación de este segmento como alternativa relevante dentro del ecosistema de hospitalidad.\u003C\u002Fli>\r\n\t\u003Cli>Mercado Libre anunció una inversión de 600 millones de dólares para acelerar su crecimiento en Colombia, decisión con implicaciones directas sobre la demanda de espacios logísticos y centros de distribución.\u003C\u002Fli>\r\n\t\u003Cli>En Perú, la oferta inmobiliaria en Cusco crece a doble dígito, impulsada por la combinación de turismo, inversión hotelera y desarrollo residencial.\u003C\u002Fli>\r\n\t\u003Cli>Jockey Plaza, uno de los centros comerciales más emblemáticos de Lima, anunció la apertura de una segunda sede en el distrito de Surco, apuesta que confirma la confianza del sector retail en la expansión del consumo urbano peruano.\u003C\u002Fli>\r\n\u003C\u002Ful>\r\n\r\n\u003Ch2>La volatilidad del peso mexicano\u003C\u002Fh2>\r\nEl contexto macroeconómico regional no puede leerse sin considerar la volatilidad cambiaria reciente. El peso mexicano ha fluctuado entre 17.75 y 18.08 pesos por dólar, un rango que, si bien no representa una crisis, introduce incertidumbre en las decisiones de inversión transfronteriza y en la estructuración de proyectos con componentes de deuda en moneda extranjera.\u003Cbr \u002F>\r\n\u003Cbr \u002F>\r\nPara los tomadores de decisiones en el sector, esta volatilidad exige una gestión de riesgo más sofisticada y una lectura permanente de las variables geopolíticas que la alimentan, desde las tensiones en Medio Oriente hasta las políticas comerciales de las principales economías del mundo.","\u003Cul>\r\n\t\u003Cli>El nearshoring impulsa una competencia corporativa sin precedentes entre las principales Fibras para consolidar el portafolio industrial mexicano de alto valor.\u003C\u002Fli>\r\n\t\u003Cli>Los mercados andinos lideran la absorción de espacios logísticos y de short-term rentals mientras Centroamérica diversifica sus lazos comerciales hacia el capital europeo.\u003C\u002Fli>\r\n\t\u003Cli>La fluctuación cambiaria y las tensiones geopolíticas globales exigen una gestión de riesgo institucional sofisticada para proteger los rendimientos transfronterizos\u003C\u002Fli>\r\n\u003C\u002Ful>\r\n","gri institute, real estate, latam, fibras méxico, nearshoring industrial, real estate latam, short-term rentals colombia, volatilidad macroeconómica, mercado logístico andino, inversión institucional, peru, el salvador, jockey plaza, fibra prologis","Análisis sobre la expansión de Fibras en México, la consolidación logística andina y el impacto de la volatilidad global en el real estate latinoamericano.","https:\u002F\u002Fcdn.griinstitute.org\u002Fuploads\u002Fhubnews\u002F[Radar_de_Mercado]_Latam_Freepik_SOCIAL_2026_3_23_17_08_09_1774296489.jpg","2026-03-23T17:03:13.000Z","2026-03-23T17:14:43.000Z",{"code":23},{"id":25,"color":27,"translations":1475},[1476,1478,1480],{"title":26,"slug":30,"language":1477},{"code":13},{"title":37,"slug":38,"language":1479},{"code":18},{"title":33,"slug":34,"language":1481},{"code":23},[1483,1491,1499,1507],{"id":5,"label":1319,"translations":1484},[1485,1487,1489],{"label":1319,"slug":1330,"language":1486},{"code":13},{"label":1319,"slug":1330,"language":1488},{"code":18},{"label":1319,"slug":1330,"language":1490},{"code":23},{"id":49,"label":1209,"translations":1492},[1493,1495,1497],{"label":1209,"slug":1220,"language":1494},{"code":13},{"label":1223,"slug":1224,"language":1496},{"code":18},{"label":1227,"slug":1228,"language":1498},{"code":23},{"id":85,"label":1187,"translations":1500},[1501,1503,1505],{"label":1187,"slug":1198,"language":1502},{"code":13},{"label":1201,"slug":1202,"language":1504},{"code":18},{"label":1205,"slug":1206,"language":1506},{"code":23},{"id":65,"label":1231,"translations":1508},[1509,1511,1513],{"label":1231,"slug":1242,"language":1510},{"code":13},{"label":1245,"slug":1246,"language":1512},{"code":18},{"label":1249,"slug":1250,"language":1514},{"code":23},[1516,1519,1521,1523,1525],{"name":233,"enName":233,"ptName":1517,"iso2":1518},"Colômbia","CO",{"name":567,"enName":567,"ptName":567,"iso2":1520},"MX",{"name":621,"enName":621,"ptName":621,"iso2":1522},"NI",{"name":676,"enName":676,"ptName":676,"iso2":1524},"PE",{"name":300,"enName":300,"ptName":300,"iso2":1526},"SV",[1528],{"name":1529,"slug":1530,"image":8,"order":115},"GRI Institute","gri-institute",{"es":1532},"\u002Fmercado-inmobiliario\u002Fradar-de-mercado-latam-fibras-y-nearshoring",[1534,1535,1536,1537,1538,1539],"Infra Brazil","Infra Latam","Real Estate Brazil","Real Estate Europe","Real Estate India","Real Estate Latam"]